Do you have an opt-in email list? If not then you should, because it’s the best way to start seeing more sales from your email marketing efforts. The bottom line is that a list is necessary to stay in business. There a few ways that you can go about making a list profitable, and this is what this article will touch on today.
One great way to build a profitable list is to use “confirmed opt-in email marketing”. With confirmed opt-in email marketing, your prospect has to confirm the request to subscribe to your email list. This has been proven to make your list more responsive and to lower the number of unsubscribes that you receive. Using confirmed opt-in email marketing also significantly decreases that number of spam complaints that you receive, so it’s something that you should consider using starting today.
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When emailing your list, you always want to build trust with your users. The best way to do this is with storytelling. Tell your prospects an interesting story about yourself and how it relates to what you are selling. When you do this, you will get a ton of people who will relate to what you are talking about emailing you just to get to know you better. I have seen this happen with myself all because of a simple story that I told my prospects in the first email sent to them. And you can do the same too.
To build a large list, you need good content and a good lead capturing system. One thing that you should do is place an opt-in form on every page of your website. This will allow give you the opportunity to subscribe a visitor to your email newsletter if they feel that your information is of high quality. Building a large list takes time, but with alot of traffic and patience, you can make it happen for yourself.
One thing that you will have to consider is whether or not to lead prospects to a squeeze page or directly to your website. If you’re selling a product for less than $20, then it’s probably best to lead them straight to your website. If you’re selling a product for $100, then it’s probably best to lead them to a squeeze page. Both have their uses in the marketplace, but you will have to decide which one is best for you in terms of effectiveness.
When emailing your prospects, you will want to email them every 3-7 days. Never email your prospects everyday as this is the fastest way to be perceived as a pest to your prospects. The last thing you want to do
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